Exhibitor FAQs

Yes you can. The UK Games Expo is a great sales opportunity. Please ensure products are suitable for a family audience to see and that your displayed items are appropiate for an event at which children are present.

Every year we get asked by exhibitors if they may conduct a raffle or prize draw on their stand.

Exhibitors may conduct a Prize Draw providing it is NOT a lottery.

Lotteries

Lotteries are games where:
- you pay to enter;
- there is at least one prize;
- winning a prize is only dependent on chance.

They are a form of gambling and are subject to safeguards and regulations. Any lottery, whether it is, or is not, exempt cannot be run for private gain. 
A lottery is basically gambling and requires a gambling license, which we don’t have and the NEC will not allow. So you can't do a straight lottery.

Prize Draws

Prize Draw competitions are not lotteries. In Prize draws you can still charge for a ticket BUT Prize competitions are based on a degree of skill, judgement or knowledge that is reasonably likely to prevent some people from taking part; or prevent some people from getting the right answer.

So in 2016 at UK Games Expo we did a Prize Draw for Cthulhu Pandemic in which to enter, the participants had to first answer a gaming related question, which some people might not know the answer to, at least not without having to check first. It need not be a very hard question. We asked which of a list of names were characters in the Cluedo game. Answering correctly enabled the entrant to buy tickets for the draw.

Free Raffles

If you do not charge for the entry and there is no gain from the raffle then you can always give away prizes linked to a draw.

It may be possible to arrange options for a room at one of our venues for an evening reception. Contact Richard.

However, you need to think about this with plenty of time to spare. Contact us as early as possible.

Yes you can. The UK Games Expo is a great opportunity to demo games, show painting techniques, allow the visitor to meet special guests and invite them onto your stand. Many stands at UKGE will have demo tables. Some will run tournaments on their stand, giveaways an other special events.

Please ensure products are suitable for a family audience to see and that your displayed items are appropiate for an event at which children are present. PLease ensure the activity tsays within your stand and does not block the aisiles

Exhibitor Events

Exhibitors may list events that are taking place on their stand at the show. If you log into your exhibitor portal you will see that you have a Manage Events tab. If you use that you can list four types of events:

Demo-on-stand.
Tell us what games will be demoed on your stand. You can add images and even links to rules and videos in the description. If you are running demos all day please only list the events once with a start time of say 09.00 and end time of 18.00 each day and tick the 'ad-hoc events' box and the event will show all day. Please don't add events every hour or we all drown under a sea of duplicated events!

Presentation-on-stand.
Is a designer signing games? Are you doing a give away? Is a painter doing a session on how to paint?

Special.

Perhaps you are holding a tournament on the stand? Is there an opportunity to meet a celebrity.

Online.
Broadcasting live from the show? Add it as an event.

YOUR LOGO: Don't forget to go into your STAND tab and add a logo to the stand description. That image will show up in your event listing.

We use your logo on the exhibitor listing page and later on the interactive map of the show. It is also used on Exhibitor Events which you can add to the system so visitors know what is happening on your stand at the show

To add the logo follow these instructions:

Log into the Exhibitor Portal (click here to get access )

Click on the STAND tab and then your stand number and then open stand description add an image to the stand description. That image will show up in your event listing and exhibitor listing.

After you upload please leave it an hour before checking it is visible as it has to pass through our caching process.

The New Games page is a page on the site listing games that are one or more of
* new to buy (available for purchase for the first time at a UK show)
* new to try ( a prototype available for playtest at UKGE)
* new to back (a game on kick-starter or other crowd fund running during UKGE)
* new to play (A new release ready to be played for the first time at a UK show)
You can now enter these via your exhibitor portal. There is a field for an image so don't forget to upload these. In addition you can add a description which will pop up on clicking on the game.

Stand descriptions will show in the programme and also on the online hall map when a visitor clicks on your stand.

You can add or edit these via your Exhibitor Portal.

Your stand description will appear on the Stands tab of the Exhibitor Portal.

Watch this 12 minute video for and overview on how to list your new games, events and all that is happening on your stand.

We offer a range of options for Sponsorships, Advertising and Marketing.

Please email marketing@ukgamesexpo.co.uk for more information.

UKGE Print Specifications for at show marketing options where UKGE is arranging the printing.

Roll Banner/Pull Up Banner

• Artwork size is 850mm x 2150mm. Allow 2mm bleed which will be trimmed off.
• PDF format
• Resolution to be 300dpi
• Colour space CMYK
• Avoid text, logos and important information on the bottom 600mm
• Cut-off date for accepting artwork is Friday 27th March 2026.

Café Barrier Banner

• Artwork size 1790mm x 700mm plus 25mm bleed. Visible area is 1790mm x 700mm with 610mm flat area below the bar pocket .
• NB, there will be an eyelet set into each of the 2 bottom corners, centred 20mm from the bottom and 15mm from the side
• PDF format
• Resolution to be a minimum of 150dpi
• Colour space CMYK
• Cut-off date for accepting artwork is Friday 27th March 2026.

Shell System Wallpaper

• Full panel size is 2352mm x 966mm
• Visible panel size is 2340mm x 954mm
• PDF format
• Minimum resolution of 300dpi
• Colour space CMYK
• Cut-off date for accepting artwork is Friday 27th March 2026.

Drop Banner

• Artwork size is 4000mm x 2400mm
• PDF format
• Any text converted to curves
• Min resolution 300dpi
• Preferred resolution for best quality 300dpi
• Colour space should be CYMK
• Avoid text and logos on the top and bottom 200 mm as that is where the pockets are formed
• The cut-off date for accepting artwork is Friday 27th March 2026.

We use your logo on the exhibitor listing page and later on the interactive map of the show. It is also used on Exhibitor Events which you can add to the system so visitors know what is happening on your stand at the show

To add the logo follow these instructions:

Log into the Exhibitor Portal (click here to get access )

Click on the STAND tab and then your stand number and then open stand description add an image to the stand description. That image will show up in your event listing as well as the exhibitor listings.

After you upload please leave it an hour before checking it is visible as it has to pass through our caching process.

We have created a detailed advert specification guide.

If you have any queries regarding the advert for the programme please email Richard.

No we do not, EVER.

As we approach each Expo we always notice the usual increase in spam emails hitting our own email accounts, as well as those of exhibitors and even visitors, offering access to:

▪Visitors details▪ Exhibitors details▪ Assistance with hotel room bookings▪ Assistance with stand construction▪ Assistance filming at the show

Some of these will claim that they are officially sanctioned by UK Games Expo Ltd. They will claim that we have shared the contact details with them or even asked them to contact you. This is not true.

Contact details.
The directors would like to again reassure you all that we have never sold or given contact details to any third party organisation and we never will.

The only times contact details are shared are for the explicit purpose of facilitating a specific event or function - most commonly the Show Preview event where sharing of contact data between exhibitors and media is needed to allow the event to function properly. Even then we make it clear to you that this data is being shared and how and for what purpose. It is made clear that when applying for a Show Preview Table your contact data will be shared. This data is not made public.

The most common way that your contact data is found is from trawling websites and social media sites of participating exhibitors.

Hotel Bookings
We have no official hotel partner. The website shows a map of local hotels and any booking links we have negotiates but we do not share any details with any Hotel Booking Agency.

Stand construction
The only organisation we deal with with regard to stand construction is the Neale Agency (specifically their Creative Hire, Torpedo and Periscope sub-sections) and again we do not give them your data apart from your exhibitor name, power and furniture order details and stand numbers which are required to facilitate the show build.

Filming at UK Games Expo
Apart from the streaming options offered by OnTableTop we do not have dealings with companies offering filming services at the show. Whilst exhibitors may arrange to film and broadcast from the show, any company involved commercially would need to have first applied to have a license to film at the event. If in doubt before engaging them please check with us as they will be denied access to film at the event if they have no license. More details are here...

What to do about it
These spam and fishing emails are numerous and frustrating and particularly so in years when we don't even know if we can run a show! But the best advice is to just hit delete. If you receive a phone call just end the call. You can attempt to report them but we have find that it will just use a lot of time with little or no result.

But how do they get my email then?

The usual way that these spam merchants find exhibitors emails is trawling the list of exhibitors who are going to be at UKGE, then visiting the exhibitors sites, such as social media and trawling them for email. Most exhibitors have emails addresses on their contact pages. Many have phone numbers available somewherw in profiles.

Want to build something special? You can either engage your own contractor/ build it yourself or use our Show Contractor.

Be aware that you may need a stand inspection, which is chargeable to you, if you are building a stand using a constructed stand where components are bolted/ screwed together.

Periscope Live

www.periscopelive.com

01327 304055

The Old Boatyard

South March

Daventry

Northamptonshire

NN11 4PH

Contact:

Jack Penn

To read all about the UK Games Expo Awards including entry criteria and submission proceedures please visit our awards page.

In lines with rules on GDPR we do not share contact details of exhibitors (except those who have submitted applications for the Show Preview to facilitate communications regarding their games for that event).

We do not ourselves have time to email exhibitors asking for their permission to share their details with you.

What we recommend you do is find your stand on the map.

You can check your stand number by logging into your exhibitor portal or by looking it up on the exhibitors page. *

Any contact data the exhibitor is sharing publicly may then be used to make contact.

*Please note exhibitors will not be visible on either page until they have paid their deposit.