Friday 3 - Sunday 5 Jun 2022
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UK Games Expo Charity Policy

UK Games Expo supports charity. We do this by direct donations to our chosen charities.

Alas because of Covid-19 we were unable to run the show in 2020 and so could not raise funds. for them in that yeear or in 2021.

Our plan is to look to support the same charities in 2022.


  • SUDC is Sudden Unexplained Death in Childhood.
  • It is a term used when no causes of death is found.
  • 5 to 6% of deaths in childhood are attributed to SUDC.

SUDC UK is a charity dedicated to:

  • Raising Awareness of SUDC.
  • Funding Research into SUDC
  • Representing families
  • Influencing National policies and services

You can find out more about this charity on

Seren's ALL Stars

Seren's ALL Stars is a Special Named Fund at CCLG raising funds for research into acute lymphoblastic leukaemia (ALL)

You can find out more about this charity on this page...

Sources of charity donations

Our sources of charity donations comes from these routes:

The profit from the Bring & Buy (we charge a commission on items sold on the Bring & Buy).

The commission on the Maths Trade Run by Playtest.

Cosplayers may also collect via buckets on the fronts of daleks etc. from space we will allocate them.

All these donations will be given to these charities. These proceeds are declared by UKGE in our company returns. In 2019 we gave over £19000 to charity.

Who handles the contributions?

This year we have appointed officials to oversee the donations and handing onto Charitable Organisations.

Can my charity attend UK Games Expo?

We sometimes get approached by Charities wanting to set up a stand at the Expo. We usually decline such approaches. Why?

Our best way to help charities is to be focused and support 2 or 3 defined charities via the above routes. If the hall has loads of stalls for this charity and that charity visitors can easily become annoyed and develop “charity fatigue”.

Often Charities sell materials utterly unrelated to Games and game related products. Our policy on trade stands is that we are a games convention and that we book stands for companies selling games and products related to games and the games genres.