Friday 30 Jul - Sunday 1 Aug 2021

German HeidelBÄR GAMES to join UKGE with hot games!

21 December, 2019

UK Games Expo is delighted to welcome German company HeidelBÄR GAMES as sponsors of the First Timer's Guide and also as their first timers at UKGE! This is what they had to say:

"German publisher HeidelBÄR GAMES is proud to be chosen as one of the sponsors of UK Games Expo for 2020. As a first time publisher the people of the former Asmodee Studio - going independent again - are really happy to become an exhibitor in the family focused Hall 2.

As a first timer ourselves, we are happy to help other first time visitors with extra information to find their way along inside the ever growing UK GAMES EXPO fairground and play ground.

We have followed the development of the show for years, and had visited UKGE as our independent predecessor company Heidelberger Spieleverlag ourselves, before we had joined the Asmodee Group some years ago.

After we parted on a company level but in friendly terms, from Asmodee but with Asmodee in very many territories as our successful distribution partner - we have now chosen the UK Games Expo as one of our first shows outside Germany to attend to as publisher to bring the new BEARness to the world! 

At the show in 2020 we will have not only our family friendly scrabble game WORDSMITH, robot fighting game VOLT and cooking game A LA CARTE with us - but also are bringing you two brand new games with our hottest card game ever SPICY and our awesome guessing game DECIPHER!

If you want to have a look for yourself, join us at where you can find all our recent games! 

We are now looking forward to playing with you all, we will even bring our befriended company Horrible Guild with us, which will you give you some of the best Italian game designs ever - more news of this next year. 

HeidelBÄR Games was founded in 2017 to add the know-how, passion and creativity of Heidelberger Spieleverlag's team onto the international gaming stage. With many years of experience in publishing board and card games, it is our goal to create smart, hilarious, and accessible games. After 30 years of its initial foundation as Heidelberger Spieleverlag became once more an independent publisher. Game on!