Marketing Options

We offer a range of options for Sponsorships, Advertising and Marketing.

Please email marketing@ukgamesexpo.co.uk for more information.

If you would you want any sort of banner that will be suspended from the ceiling the following must be done:-

1. PERMISSION - ALL banners must be cleared by UKGE for, position,size and content. ALL banners must pay flying fee of £400.00 +VAT. If you order a banner directly with the NEC you MUST get permission from UKGE otherwise the banner will not be erected.
2. PRODUCTION - All banners must meet the NEC rigging requirements (pdf can be found in your exhibitor portal). You may source your own banner, or use Big Print Shop) or if we have your banner, re use a previous banner. UKGE no longer offer the production service as we could not compete on price.
3. RIGGING - The NEC charges a rigging cost for hanging your banner. This cost varies depending on the construction of your banner or other hanging construction. The NEC rigging pdf will help you calculate the cost or you can contact UKGE through your portal for further help. Note: If you are using the NEC Graphics team they will often calculate the rigging cost for you.

IMPORTANT NOTICE UK GAMES EXPO FLYING FEE Please remember that if you bring your own banner or order one from the Big Print Shop you will also need to pay UK Games Expo a £400+vat Flying fee.

BESPOKE RIGGING If you require rigging advice or quote you can contact the NEC Rigging Department. Daniel Smith tel: +44 (0)121 780 4141(reception) +44 (0)7974 915153 (mobile) email: simon.lane@thenec.co.uk

BANNER REMOVAL After the show banners are removed by the NEC. Any banners on hoists will be lowered for removal during derig. PVC banners will be recovered up to 10 days after the show and exhibitors can collect them or UKGE will store them for a fee.

BANNER STORAGE UKGE will collect your PVC banner and store it and return it to the NEC for the following year’s show for £125 + VAT. If you want to use the banner during the year you may collect it from the UKGE warehouse at your own cost.

UKGE Print Specifications for at show marketing options where UKGE is arranging the printing.

Roll Banner/Pull Up Banner

• Artwork size is 850mm x 2150mm. Allow 2mm bleed which will be trimmed off.
• PDF format
• Resolution to be 300dpi
• Colour space CMYK
• Avoid text, logos and important information on the bottom 600mm
• Cut-off date for accepting artwork is Friday 27th March 2026.

Café Barrier Banner

• Artwork size 1790mm x 700mm plus 25mm bleed. Visible area is 1790mm x 700mm with 610mm flat area below the bar pocket .
• NB, there will be an eyelet set into each of the 2 bottom corners, centred 20mm from the bottom and 15mm from the side
• PDF format
• Resolution to be a minimum of 150dpi
• Colour space CMYK
• Cut-off date for accepting artwork is Friday 27th March 2026.

Shell System Wallpaper

• Full panel size is 2352mm x 966mm
• Visible panel size is 2340mm x 954mm
• PDF format
• Minimum resolution of 300dpi
• Colour space CMYK
• Cut-off date for accepting artwork is Friday 27th March 2026.

Drop Banner

• Artwork size is 4000mm x 2400mm
• PDF format
• Any text converted to curves
• Min resolution 300dpi
• Preferred resolution for best quality 300dpi
• Colour space should be CYMK
• Avoid text and logos on the top and bottom 200 mm as that is where the pockets are formed
• The cut-off date for accepting artwork is Friday 27th March 2026.

We use your logo on the exhibitor listing page and later on the interactive map of the show. It is also used on Exhibitor Events which you can add to the system so visitors know what is happening on your stand at the show

To add the logo follow these instructions:

Log into the Exhibitor Portal (click here to get access )

Click on the STAND tab and then your stand number and then open stand description add an image to the stand description. That image will show up in your event listing as well as the exhibitor listings.

After you upload please leave it an hour before checking it is visible as it has to pass through our caching process.

Imagine if the visitors arriving by road, air or rail pass by posters and banners promoting your games and products. Reach out to them by well placed media

Find out more in the NEC Media Pack

We have created a detailed advert specification guide.

If you have any queries regarding the advert for the programme please email Richard.

No we do not, EVER.

As we approach each Expo we always notice the usual increase in spam emails hitting our own email accounts, as well as those of exhibitors and even visitors, offering access to:

▪Visitors details▪ Exhibitors details▪ Assistance with hotel room bookings▪ Assistance with stand construction▪ Assistance filming at the show

Some of these will claim that they are officially sanctioned by UK Games Expo Ltd. They will claim that we have shared the contact details with them or even asked them to contact you. This is not true.

Contact details.
The directors would like to again reassure you all that we have never sold or given contact details to any third party organisation and we never will.

The only times contact details are shared are for the explicit purpose of facilitating a specific event or function - most commonly the Show Preview event where sharing of contact data between exhibitors and media is needed to allow the event to function properly. Even then we make it clear to you that this data is being shared and how and for what purpose. It is made clear that when applying for a Show Preview Table your contact data will be shared. This data is not made public.

The most common way that your contact data is found is from trawling websites and social media sites of participating exhibitors.

Hotel Bookings
We have no official hotel partner. The website shows a map of local hotels and any booking links we have negotiates but we do not share any details with any Hotel Booking Agency.

Stand construction
The only organisation we deal with with regard to stand construction is the Neale Agency (specifically their Creative Hire, Torpedo and Periscope sub-sections) and again we do not give them your data apart from your exhibitor name, power and furniture order details and stand numbers which are required to facilitate the show build.

Filming at UK Games Expo
Apart from the streaming options offered by OnTableTop we do not have dealings with companies offering filming services at the show. Whilst exhibitors may arrange to film and broadcast from the show, any company involved commercially would need to have first applied to have a license to film at the event. If in doubt before engaging them please check with us as they will be denied access to film at the event if they have no license. More details are here...

What to do about it
These spam and fishing emails are numerous and frustrating and particularly so in years when we don't even know if we can run a show! But the best advice is to just hit delete. If you receive a phone call just end the call. You can attempt to report them but we have find that it will just use a lot of time with little or no result.

But how do they get my email then?

The usual way that these spam merchants find exhibitors emails is trawling the list of exhibitors who are going to be at UKGE, then visiting the exhibitors sites, such as social media and trawling them for email. Most exhibitors have emails addresses on their contact pages. Many have phone numbers available somewherw in profiles.